WSC Team



Co-Owner / Founder / Head Coach

Tom Mitchell, Ph.D. has spent his adult life coaching and teaching others how to discover their unique, greatness within. His passion for exploring the boundaries of performance excellence began as an athlete in his native Pennsylvania. His avid study of sport psychology, motivation, and leadership, has led Tom to a richly varied career as a college coach and professor, motivational speaker, NBA sport psychology counselor, business coach and team building consultant.

Using many of the mental training practices that are found in athletics, he skillfully integrates sport psychology principles into business. Speaking passionately about the intangibles or "soft skills" found in highly successful teams and leaders, Tom teaches us how to practice these intangibles and create a winning culture.

Based on these success principals and proven practices, Tom co-founded Winning Spirit Coach Franchise as well as MVP Performance Institute, bring his speaking and coaching to a wider audience.

In 2005, Tom and  NFL legend Joe Montana, co-authored an Amazon #1 Best Seller, "The Winning Spirit, Sixteen Timeless Principles that Drive Performance Excellence". He also co-authored "Winning Spirit Basketball" with NBA Hall of Famer, Chris Mullin.


Ralph Panttaja

Co-Owner / COO

Ralph Panttaja and Tom Mitchell’s relationship began 30 years ago.  Ralph was a high school senior and Tom was the basketball coach for Santa Rosa Junior College.  After a competitive shooting game and noticing a common drive and passion for the game, Ralph chose to play for Coach Mitchell.  As a sophomore, he was team captain and lead his team to a conference championship, earning a scholarship to play basketball at Western Colorado University.


Professionally, Ralph spent 22 years with Golden State Lumber, one of the largest privately owned building materials suppliers in the country. As vice president of operations, he was tasked with the direct responsibility of running one of the highest producers of revenue of any single building material supply facility. 


As an investor and entrepreneur, Ralph has owned commercial real estate in California, Idaho, Tennessee, and Utah, including office buildings, retail centers, and apartments.


In addition to real estate, Ralph owns 4 businesses, focusing on business financing, commercial real estate financing, business brokering, franchising, and executive coaching.


In 2012, Ralph co-founded National Academy of Athletics, out of his love for sports and kids. The National Academy of Athletics runs well over 250 youth sports camps per year.


Ralph has been happily married for 22 years and loves being a father of his 5 children. He has found great joy in coaching them and other young athletes, sharing with them his passion for sports and life lessons that are learned through competition and teamwork.


Hilleary Hoskinson (Hills)

MVP Corporate Coach & Executive Consultant 

Hilleary Hoskinson (Hills) has led MVP engagements, coached senior leaders, and improved team performance at a wide range of public and private companies in the worlds of finance, hospitality, construction, healthcare, technology, and professional services.

A former marketing and publishing executive, he had a 20-year history of architecting highly motivated business and operational teams as an executive inside large and small companies. He was Senior Vice President, Chief Marketing Officer at eHealth, and Vice President of marketing and Executive Producer at Excite@Home. Prior assignments include Senior Vice President of consumer marketing for U.S. News and World Report, and was the first General Manager of Fast Company magazine, He also served in consumer direct marketing and sales positions at Time Incorporated and Citibank. Hills brings this unique blend of experience both inside and outside of organizations to drive change with authentic corporate experience.

Hilleary co-authored “Winning Spirit Business: Sharpen Your Performance Edge” in 2014 with MVP co-founder Tom Mitchell.

Hilleary is a cum laude graduate from Dartmouth College, and was the men’s lacrosse captain, receiving both All-American and first team All-Ivy honors.



 Director of Media Production

Originally from Sonoma County CA,  Carmen grew up as a competitive figure skater and ballet dancer. She now works as a professional singer and actor in both New York and California. Her body of artistic work includes many leading roles in musicals, short films, commercials, web-series, voice overs, concerts, and professional ice shows.

Carmen performed as a principal skater on a National Tour of Disney on Ice where she debuted the role of the “Live Host”.
Carmen is the Founder of the non-profit Redwood Theatre Company bringing professional productions, original projects and social justice pieces to the community. Redwood Theatre Company is the proud home to the SOL Community Arts outreach program providing arts opportunities to create positive social change.


She is also the co-founder and director of  FTA Productions (For The Art) working alongside bold brands and artists to create cutting-edge media content.



Carmen has a passion for social justice work. Her companies include full inclusion opportunities for artists with developmental disabilities and outreach art programs for underserved youth, especially in the Latinx communities. She is the co-director of the FTA Social Justice Art Series: creating social awareness and community connections through art.

In addition to her professional career as a performing artist, Carmen is currently producing several projects including:  the "Marylou Lowrider Patrol Car" documentary, "The SOL Club" documentary, and Redwood Ice Theatre variety show series, and the "Performing on the Edge" Podcast.